A wisp of coffee aroma from the red-soil plateau is drifting from Kunming to the world, drawing coffee lovers to follow the scent. Following the global invitation of "A Letter from Kunming" the international communication program "Kunming Coffee, Global Vibe" has officially kicked off. Kunming invites the world to a rendezvous with Yunnan coffee—here you'll find both the rich flavors born in Yunnan's coffee regions and the everyday warmth of city life steeped in fragrance amid lakes and mountains. We warmly invite you to savor, cup in hand, the distinctive flavors, cultural richness, and unique charm of the Spring City.

A Century of Coffee, Deepening the City's Character

Kunming's bond with coffee stretches back more than a century.

In 1910, the Yunnan–Vietnam Railway wound its way through the mountains, bringing coffee as an imported product into Kunming along its tracks. In the 1930s, aroma wafted from the Nanlaisheng Western Restaurant on Jinbi Road, where faculty and students of the wartime National Southwest Associated University, along with travelers from north and south, gathered to share the richness of freshly ground coffee. In 1992, China's first modern coffee processing plant—the Yunnan Coffee Factory—was established in Kunming, opening a new chapter for the nation's coffee industry.

Over the course of a century, coffee has become woven into Kunming's urban fabric; the city's openness has carried this fragrance even farther afield. Today, Kunming is both a key gateway for Yunnan coffee to reach global markets and a bridge that links industry excellence with the warmth of everyday life.

A Cup of Coffee Connecting Global Flavors

In June 2026, the International Jury Week of the 2nd Gem of Yunnan Green Coffee Competition (Yunnan CoE Pilot Program) concluded in Kunming. Eleven international judges from eight countries—including the United States, Germany, South Korea, Japan, and Vietnam—evaluated the flavor profiles of Yunnan coffee beans under professional international standards, moving between Green Lake, Haiyan Village, and factory sites for an immersive experience of Kunming's coffee culture.

"The cafés here blend seamlessly with their surroundings," remarked Kristopher Schackman, co-founder of German specialty brand Five Elephant, in Haiyan Village. What impressed them was not only the outstanding quality of the beans, but also the city's relaxed charm that lets coffee take root naturally and integrate unhurriedly into daily life.

What draws the world's attention goes beyond the professional flavors in the cup—or the judges and industry insiders. This summer, a coffee feast for everyone is unfurling Yunnan coffee's aroma from the cupping table to Kunming's lanes and lakeshores, permeating the city's everyday rhythms from dawn to dusk.

Encounter Kunming's Warmth in Coffee‑Fragrant Daily Life

If international competitions measure Yunnan coffee's professional caliber, then Kunming's everyday bustle holds its truest and most touching street-level warmth.

After a morning run around Green Lake, some people start their day energized with a cup of coffee; by afternoon, cafés along Wenlin Street fill with patrons as sunlight filters through plane-tree leaves, dappling the cups with shifting light and shadow. In Zhuanxin Wet Market, shoppers carrying fresh flowers, produce, and wild mushrooms also pick up a quick "market coffee" to ease the day's fatigue.

In Kunming, coffee knows no boundaries. It belongs by the lakeside and along the streets; to visitors from afar and to residents in their daily routines; to meticulous specialty baristas and to ordinary folks hurrying to the morning market. Like rice noodles and fresh flowers, it has long coursed through the city's veins, becoming the most natural part of everyday life.

There's no need for a special search or or a grand journey—the cup at the street corner is the Spring City's simplest invitation. Step into the heart of daily life and discover warmth and vitality within easy reach.

Savor Coffee amid Lakes and Mountains

In Kunming, coffee and scenery are always meeting by happy chance. A café may be tucked along a vintage alley—or face the sweeping vistas of 500-li Dianchi Lake.

The 600-year-old Haiyan Ancient Village rests on the east bank of Dianchi, dotted with cafés converted from traditional dwellings. By Green Lake, trees cast dancing shadows and gulls wheel about; with a morning coffee, time quietly slows. At dusk, lift a cup of Yunnan coffee and watch the sun sink into Dianchi, the golden ripples filled with romance. Along Xunjin Street, French-style architecture pairs charmingly with distinctive coffee shops—memories of the old street entwine with rich aroma, and every sip becomes a dialogue between past and present.

The gifts of nature give Kunming the confidence to slow down; a cup of coffee invites people to linger longer and take in the scenery. What you drink here isn't just coffee, but an easy way of life—at one with lakes and mountains, in symbiosis with the city.

Keep your date with Kunming—sip a cup of Yunnan coffee amid Dianchi's sunset glow, Green Lake's shifting shadows, or the arcades of old streets, capturing the essence of the Spring City in its rich aroma.

Your Role Goes Far beyond a "Coffee Lover"

We invite you to:

Be an explorer: wander through the Spring City's streets and along its lakes and hills, and savor the full-bodied flavors of Yunnan coffee.

Be a storyteller: capture Kunming's coffee tales through the lens and words, and share the red plateau's rich aromas and humanistic charm with friends around the world.

Be a connector: let a cup of coffee bring you together with kindred spirits worldwide, building deep bonds across mountains and seas through conversations on flavor and culture.

Friends are welcome to share your wonderful moments with Kunming coffee on Weibo, Douyin, Facebook, X, TikTok, YouTube, and other platforms. Use the hashtag #ALetterfromKunming #春城有请 #KunmingCoffeeGlobalVibe #咖香滇池味连全球 and join us in this fragrant rendezvous in the Spring City!

Appendix: "A Letter from Kunming" Participation Guide

一缕来自红土高原的咖香，正从昆明飘向世界，令全球咖啡爱好者循香而至。应“A Letter from Kunming 春城有请”的全球邀约，“咖香滇池味连全球”国际传播活动正式启动。这里既有云南咖啡产区中孕育的馥郁风味，也有湖光山色间咖香氤氲的烟火日常，更有即将盛大开幕的2026滇池国际咖啡文化嘉年华。我们诚邀您于醇香流转之间，细品春城这份独有的风味质感与人文底蕴。

百年咖香沉淀城市底色

昆明与咖啡的渊源，已绵延百余年。

1910年，滇越铁路穿山越岭铺展而来，咖啡作为舶来品沿铁轨驶入昆明；上世纪30年代，金碧路的南来盛西餐厅咖香袅袅，西南联大师生、南北往来商旅在此相聚，共享一杯现磨咖啡的醇厚时光；1992年，国内首座现代化咖啡加工厂——云南咖啡厂落户昆明，为中国咖啡产业写下崭新篇章。

百年光阴流转，咖啡早已深度融入昆明的城市肌理；开放的城市格局，更让这份咖香越飘越远。如今的昆明，既是云南咖啡走向世界的核心窗口，也是串联起咖啡产业高度与市井温度的纽带。

一杯咖啡连接世界风味

今夏六月，2026第二届云南瑰宝咖啡生豆大赛（云南卓越杯试点赛）国际评审周在昆明落下帷幕。来自美国、德国、韩国、日本、越南等8个国家的11位国际评审，以国际专业标准品鉴云南咖啡豆的风味层次，穿行于翠湖、海晏村与咖啡厂区，沉浸式感受昆明咖啡文化。

“这里的咖啡店与周边环境融合得浑然天成。”德国精品咖啡品牌Five Elephant联合创始人Kristopher Schackman在海晏村这样感叹。打动他们的从不只是咖啡豆的卓越品质，更是这座城市让咖啡自然扎根、从容融入日常的松弛底色。

吸引世界的，从来不止于杯中的专业风味，也不只是评审与从业者。这个夏天，一场属于所有人的咖啡盛宴，正将云南咖啡的香味，从专业杯测桌铺展到春城的街巷湖畔，渗入城市的朝暮日常。

邀您从咖香日常中感受春城温度

如果说国际赛事丈量的是云南咖啡的专业高度，那昆明的烟火日常里，藏着的便是它最真实、也最动人的市井温度。

有人在翠湖晨跑结束，以一杯咖啡开启元气满满的一天；午后，文林街的咖啡馆坐满客人，阳光穿过梧桐叶隙，在咖啡杯上投下斑驳光影；篆新农贸市场里，刚采购完鲜花、时蔬和菌子的人们，也会顺手捎上一杯“菜市场咖啡”，缓解一天的疲惫。

在昆明，咖啡从没有固定的界限。它属于湖畔，也属于街边；属于远道而来的游客，也属于朝夕生活的居民；属于精益求精的精品咖啡师，也属于赶早市的寻常百姓。它就像米线、鲜花一般，早已渗入城市血脉，成为最自然的日常。

不必刻意寻访，也无须郑重奔赴，街角的一杯咖啡，就是春城递出的最平实的邀请函。不妨走进烟火深处，解锁这份触手可及的温热与鲜活。

邀您在湖光山色里慢享咖啡时光

在昆明，咖啡与风景总能不期而遇。咖啡馆可以隐匿在复古的街巷边，也可以面朝风景秀丽的五百里滇池。

六百余年历史的海晏古村静卧滇池东岸，由古民居改造的咖啡馆散落其间。翠湖畔树影婆娑、鸥鸟翩跹，一杯咖啡伴着晨光，时光在此悄然放缓；傍晚时分端起一杯云南咖啡，看夕阳缓缓沉入滇池，金色波光里盛满浪漫；巡津街上法式建筑与特色咖啡店相映成趣，老街往事与咖啡醇香交织缠绕，每一口都是历史与当下的对话。

自然禀赋，给了昆明慢下来的底气；一杯咖啡，让人们愿意为这片风景停留更久。在这里饮下的不只是咖啡，更是一种与湖山相伴、与城市共生的松弛生活。

赴约昆明，在滇池落霞里、翠湖树影间、老街骑楼下，慢品一杯云南咖啡，把春城的山光水色，都揉进醇香里。

您的角色，远不止是咖啡爱好者

我们邀请您：

化身体验者，穿行于春城街巷与湖山之畔，细品云南咖啡的醇厚风味；

化身讲述者，用镜头与文字记录杯盏间的春城故事，将红土高原的馥郁咖香与人文意趣，传递给世界各地的朋友；

化身连接者，以一杯咖啡为载体结识全球同好，在风味对话与文化交流中，共筑跨越山海的深度联结。

欢迎各位友人通过微博、抖音、Facebook、X、TikTok、YouTube 等社交平台，分享您与昆明咖啡的精彩瞬间，带上话题 #ALetterfromKunming #春城有请 #KunmingCoffeeGlobalVibe #咖香滇池味连全球 ，一起开启这场香气满溢的春城之约！