In Dounan, a floral path weaves together the flower industry, culture, and countless dreams.

The China Dounan Flower Exhibition Hall encapsulates the past, present, and future in this beautiful industry.

Nestled at the intersection of Xingcheng Road and Jingui Street in Chenggong District, the hall spans a total display area of 1,365.38 square meters. It integrates functions for exhibition, popular science, communication, and future insights. Employing modern exhibition technologies, it vividly tells the story of Dounan flowers. This makes it a crucial window for understanding the development of the flower industry in China and even globally, as well as a new platform to experience the charm of flowers and inspire the industry’s future.

Step into the hall, a breathtaking wall of preserved roses catches the eye, blanketed with layers of pink, red, and creamy yellow hues. The fragrance hadn’t yet arrived, but the poetry was already thick in the air. Verses come alive with each step, recounting tales of Yunnan floral culture on both sides.

In the echoes of the History Hall, Dounan’s story begins with a single “Victory” gladiolus bulb introduced by Hua Zhongyi in 1983. From fields where flowers were carried on shoulders and backs, to a world-renowned “Flower Capital of Asia”, this journey of floral industry development is vividly documented. It is the dedication to every detail—from seed breeding and cultivation to market expansion—that has nurtured today’s fragrant miracle.

Inside the Industry hall, visitors learn that a flower's journey traverses six stages. Numbers dancing on the big data screen reveal the global reach of Dounan's flowers, sold as far away as South America, truly embodying the saying “the fragrance of flowers spreads across the world”. Modern flower greenhouses, meticulously recreated, demonstrate how temperature, humidity, and light are precisely controlled by digital systems. The post-harvest processing center has achieved a closed-loop process for grading and packaging, reducing the loss rate of fresh-cut flowers to below 5%. This represents the future vision of modern intelligent agriculture, cultivating fragrance through smart technologies.

The interactive charm of the exhibition hall lies in making this fragrant journey both tangible and deeply engaging. With a light touch of your finger, experience the joy of “cloud” flower cultivation. Don VR glasses and instantly “be transported” to the bustling flower market in the early morning. At the simulated electronic auction booth, you can feel the thrilling appeal of global buyers racing against time to bid. Step into the live-streaming room and witness how “Yunnan flower” leverages E-commerce to grace countless home.

In the China Dounan Flower Exhibition Hall, the extensive directory of flower enterprises unfolds like a vibrant industry tapestry. The 117 major categories and over 1,600 types of flowers are like a vivid and fragrant “Yunnan flower” encyclopedia. The introduction of the “Chinese core” of flowers decodes the key to self-reliance and strength in seed technology.

Exploring the supporting policies for the floral industry allows visitors to sense the pulse of the times, marked by the booming development of the “Beautiful Economy”. Here, you can foresee a smarter, greener and more globally influential “Yunnan flower” industry.

Dounan’s fragrant story continues to unfold. Come to the Dounan Flower Exhibition Hall! Here, connect with Yunnan’s floral heritage, subtly savor the timeless fragrance, and witness how a single flower blossoms from the fields to reach the entire world.

在斗南，一条鲜花之路串起了花卉产业、文化和无数人的梦想。

在中国斗南花卉展览馆，浓缩了这份美丽产业的过去、现在和未来。

中国斗南花卉展览馆，位于呈贡区兴呈路与金桂街交叉口，总布展面积1365.38平方米，集展示、科普、交流、展望于一体。运用现代展陈技术，生动讲述斗南花卉的故事，是了解中国乃至世界花卉产业发展的重要窗口，也是感受花卉魅力、启迪产业未来的崭新平台。

踏入展馆，玫瑰永生花墙绵延绽放，粉、红、鹅黄花影层叠。花香未至，诗意已浓。两侧的诗词随脚步灵动显现，诉说着云南花文化。

在历史厅的回响里，斗南的故事从1983年化忠义引进的一颗“胜利”剑兰种球开始。从肩挑背扛的田间地头，到享誉世界的亚洲花都，这条鲜花产业发展之路被生动记录。在种业端、种植端、市场端的深耕细作成就了今日的芬芳奇迹。

产业厅内，原来一朵花的旅程要经过六个环节，大数据屏上跃动的数字揭示着鲜花版图，斗南的花最远卖到南美洲，真正是“花香飘四海”。精细还原的现代化花卉大棚，温湿光照，尽在数字化掌控之中。采后处理中心实现分级包装全流程闭环，鲜切花损耗率降至5%以下。这就是现代农业“智”造芬芳的未来图景。

展览馆的互动魅力，在于让芬芳的旅程变得可触可感。指尖轻触，体验“云端”种花的乐趣；戴上VR眼镜，瞬间“穿越”到凌晨沸腾的花市；在模拟电子拍卖席上，体会全球买家争分夺秒的竞价魅力；走进直播间，看“云花”如何借力电商，飞入寻常百姓家。

在中国斗南花卉展览馆，收录的花卉企业名录如一部绽放的产业群芳谱，117个大类、1600余种花卉似一卷活色生香的“云花”百科全书，花卉“中国芯”介绍，解码种业科技自立自强的密钥。

花卉产业扶持政策，感知“美丽经济”蓬勃发展的时代脉动。在这里，预见一个更智能、更绿色、更具全球影响力的云花产业。

斗南的芬芳故事还在续写，来斗南花卉展览馆吧。在这里触摸云南的花脉，轻闻时光的花香，看见一朵花如何从田间，开向世界。