你现在的位置:首页 > English

Taking Laos-China Railway to Wuhua District of Kunming to enjoy Jacaranda

来源:InKunming时间:2023-05-11 17:55:21

英文

8d1c067afb32ce474d22e386fce419b

The D887 Fuxing bullet train exiting from the Laos-China Railway's Friendship Tunnel.

InKunming Lexi)The Laos-China Railway links Vientiane, Laos to the south and Kunming, China to the North. Since its opening in December 2021, the Laos-China Railway has injected strong impetus into regional economic development. On April 13, 2023, the Laos-China Railway launched its cross-border passenger train service, allowing passengers to reach Kunming from Vientiane on the same day.

As the terminus of the Laos-China Railway’s Chinese section, the city Kunming in Yunnan Province, is known as the "Spring City" due to its excellent natural conditions and mild climate throughout the year. Today, let’s have a closer look at Kunming in May, and get to know a goddess of flower that has lived in Wuhua District of Kunming for 39 years, Jacaranda.

907bbc59cb9d64ff053dbe34cb9c899

Jacaranda scenery on Jiaochang Middle Road.

Flowers blossom everywhere in the Spring City. In late spring and early summer every year, the city will be painted in Jacaranda’s dreamy mauve-blue color, attracting citizens and tourists to stop under Jacaranda trees and admire the swaying flowers.

The blooming period of Jacaranda is from April to June every year. The flower was introduced to Kunming in 1997. In 2020, based on the existing 250 Jacaranda trees lining on Jiaochang Middle Road in Wuhua District, 301 more Jacaranda trees were planted and a Jacaranda theme park was built. After years of careful maintenance, the total number of Jacaranda trees along the road has reached 551, making Jiaochang Middle Road an internet-famous site among citizens and tourists.

2f4c39aa2eec14f51787f2c5f467630

Jacaranda scenery on Jiaochang Middle Road.

Although Jacaranda in full bloom is ravishingly beautiful, it’s ephemeral with a blooming period of only two to three months. Therefore, in recent years, Wuhua District of Kunming has continued to explore ways to combine Jacaranda scenery with cultural tourism, cultural and creative products, and cultural activities, to build up "unfading" Jacaranda, adding new vigor and vitality to the Spring City.

ac730598189cd68ca024ab545c9b196

Jacaranda scenery on Jiaochang Middle Road.

From April to May every year, the Jiaochang Middle Road embellished by the brightly colored Jacaranda becomes a mauve-blue cascade of flowers, and the beautiful blooms are reflected in the water along the Panlong River. With the flowering of the Jacaranda, Lianhua Street in Wuhua District has held the "Jacaranda Cultural Art Festival" for five consecutive years. A series of cultural and creative products have been coming out, such as Jacaranda-themed ice cream, Jacaranda stickers, and Jacaranda lollipops, which have helped Kunming establish a new city brand, presenting art, culture and education, entertainment, public welfare, popular science, and fashion in various forms.

9dfa6cf61af8f7d68d9209d8f100bb8

The cultural and creative products of the Jacaranda Cultural Art Festival.

It is reported that the 5th Jacaranda Cultural Art Festival is held from April 22 to June 30, 2023, in the Jacaranda-themed block on Jiaochang Road. During the festival, Wuhua District will promote the Jacaranda-themed music festival, the Jacaranda-themed special show, walking activities, skateboarding competitions, and other themed events both online and offline, shaping Jacaranda as Kunming’s cultural IP.

It is worth mentioning that the IP image "Lanyingying", integrating Jacaranda elements into the design, appears at the art festival, representing the Spring City to welcome guests from all over the world.

e11b2b0c10072693ef3aedb3385101c

Jacaranda scenery on Jiaochang Middle Road.

With the increasing popularity of the Jacaranda Avenue, the number of tourists has increased year by year, driving the development of the tourism industry and further effectively boosting the growth of market consumption in surrounding areas. In 2022, more than 400,000 people poured to Jiaochang Middle Road in Wuhua District to enjoy the Jacaranda. Driven by the 4th Jacaranda Cultural Art Festival, Wuhua District has received nearly 640,000 visitors during the May Day holiday, achieving a comprehensive tourism income of 444 million yuan. Currently, the Jacaranda Cultural Art Festival has initially gained certain brand value and has become a business card of the Spring City Kunming.

In Wuhua District, Kunming, except for the romantic Jacaranda in early summer, there is Cuihu Lake full of the city’s cultural heritage, and Nanqiang Street which is of hustle and bustle at night. Why not take a trip to Kunming via the Laos-China Railway and visit Jiaochang Road in Wuhua District for a date with flowers this summer, and experience a lifestyle called Yunnan?

中文

中老铁路自2021年12月开通以来,国际物流黄金大通道作用日益凸显,为区域经济发展注入了强劲动能。而2023年4月13日国际客运的开通则实现万象至昆明乘火车当日通达,两国民众往来更加便利。

作为中老铁路北向终点的云南省昆明市因其优越的自然条件和四季如春的气候,被称为“春城”。今天将带大家走进5月的昆明,认识在昆明五华区生活了39年的花之精灵——蓝花楹,领略独属于春城的“花式浪漫”。

春城无处不飞花,每年进入春末夏初的春城,都会被如烟似霞的蓝花楹染上梦幻的蓝紫色,吸引市民和游客在随风摇曳的花朵下驻足观赏。

蓝花楹花期为每年的4至6月。昆明的蓝花楹于1997年引种,2020年,在教场中路原有250株蓝花楹的基础上,通过补种、增值蓝花楹树301株,并建成蓝花楹主题公园。经过多年精心养护,现教场中路蓝花楹总数量已达到551株,形成具有鲜明春城花都特色的一街一景,也成为备受昆明市民和外地游客喜爱的网红打卡地。

一花一世界,蓝花楹虽如梦似幻般美丽,花期却较为短暂,短短两三个月,迎风盛开的蓝紫色花朵便从花开走向花落。因此,近年来昆明五华区持续探索以花为媒,将蓝花楹与文旅、文创、文化相结合,着力打造“开不败”的蓝花楹,为春城花都增添别样的色彩和活力。

每年4至5月,位于昆明市五华区的教场中路被绚烂多姿的蓝花楹装点成一片蓝紫色的花海;盘龙江畔,秀丽的蓝紫色花朵倒映在水面上,与盘龙江的一池碧水相映成趣。借蓝花楹盛放之势,五华区莲华街道已连续5年举办“蓝花楹文化艺术节”。蓝花楹雪糕、蓝花楹压花贴、蓝花楹棒棒糖等一系列文创产品不断问世,让昆明在与蓝花楹的互动中打响新的城市品牌,同时也将艺术、文教、娱乐、公益、科普、时尚进行多形式呈现,让文化融于景,让景观有深意。

据悉,2023年昆明第五届蓝花楹文化艺术节于4月28日至6月30日在教场路蓝花楹主题街区举办。艺术节举办期间,五华区持续强化具有区域特色的文旅形象记忆,推出“花YOUNG五华”蓝花楹主题音乐节、“花YOUNG五华”专题SHOW场、健步走、滑板赛等一系列线上线下主题活动,不断提升“蓝花楹文化艺术节”的品牌价值、深入挖掘蓝花楹文化的品牌内涵,持续推动“文化+创意”“文化+生态”“文化+消费”融合发展,将蓝花楹打造为独属于昆明的城市级文化IP,勾勒出独属于春城的“花式浪漫”。

值得一提的是,以蓝花楹为元素设计的IP形象“蓝楹楹”现身艺术节,代表春城欢迎远道而来的宾客,共赴一场蓝花楹之约。

随着蓝花楹大道的知名度不断攀升,游客逐年增多,不仅带动赏花旅游经济发展,也有效拉动周边市场消费增长。2022年,前来五华区教场中路赏花的人数达40余万人次;在“第四届蓝花楹文化艺术节&消费季”的带动下,五一期间五华区共接待游客近64万人次,实现旅游综合收入4.44亿元。当前,“蓝花楹文化艺术节”已初步具备一定品牌价值,日益成为春城昆明一张靓丽的城市名片。

除了充满初夏浪漫色的蓝花楹外,昆明五华区还有满载春城文脉底蕴的翠湖和极具烟火夜色的南强街巷等。这个夏天,不妨乘中老铁路到昆明走一走,去五华区教场路赴一场鲜花之约,淋一场蓝紫色花雨,体验一种叫云南的生活。(中文稿件来源:昆明信息港)

Editor:Lexi Executive Editor:Xu Ting

展开导航

电话:0871-65390101 地址:云南省昆明市高新区科高路1999号高新孵化君浩大厦A座9楼

滇B2-20090009 Copyright © 2019-2022昆明信息港版权所有 All rights reserved

版权所有:昆明经开区融媒体中心、昆明信息港